Yuki dry cleaning

Premium dry cleaning “Yuki” needed to create an elegant visual style for social networks, which would emphasize the exclusivity of services and high quality work with premium materials. https://www.instagram.com/clean_yuki?igsh=d2s1cTlrNWw1aTZ2

# marketing# socialmediadesign
Yuki dry cleaning
ClientYuki
LocationVoronezh
IndustryPremium dry cleaning of clothes
ServicesSocial media design
TimelineMay 2025 - June 2025

Context and objectives

Develop a visual style that reflects the premium brand

Create a template system for regular content

Visualize the processes of working with different types of tissues

Emphasize expertise in cleaning luxury materials

Result

Increase in engagement: 5.2% increase in ER

Recognition: Creating a single visual language

Saving time: Reduce content creation time by 60%

Increase in coverage: 55% increase in organic coverage

What was done

Visual strategy: Minimalist color palette with white and silver accents developed

Typography: Selected elegant fonts that emphasize premium

Template system: Created adaptive layouts for different types of content

Branded elements: Designed icons and graphic accents

Hydeline: Guidelines for the use of style

[Partner program]

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